your social media picture set
Establishment and support of a real fan base
With the Paan Social Media Picture Set, your social media profile tells a (picture) story and let your followers experience their holidays virtually - with the eyes of an enthusiastic guest with everything you have to offer:
Rooms, spa, food in all variations, restaurant, bar, pool, garden, the staff, the surroundings, the sights, the hiking trails, insider tips to the most beautiful places, impressive nature shots from the guest's point of view to sporting activities and much more.
We take the positioning and the vision of the hosts. Additional we work out the special features of the hotel, using marketing strategy criterias combined with special guest's point of view. As a result, the unique qualitys of your hotel are going to be in the spotlight.
Depending on the package you will receive 150 - 300 different stories with a wide range of photos with one, two or all 4 seasons. This will allow your followers to keep learning the story of the hotel, the destination or the restaurant from different aspects with new pictures daily. The result is a photo pack full of unique moments. They can also be used for all other marketing and advertising activities, website, filling all important platforms for the perfect hotel presentation, in PR and of course in-house - from the menu to the morning hotel paper.
To tell unique stories in photography and marketing, we work in the mixed team - photographer Pavel Laurencik with new perspectives in photography, always with a marketing consultant specializing in hotels, restaurants and tourism and the social media expert and travel blogger Larissa Freyler at his side. A video photographer and an experienced and very versatile model crew complements the team if necessary, all included in the package.
We take pictures in live operation, do not need complicated light scenes, we do not disturb the flow in the hotel and do not block any hotel areas. Almost as if we were there on vacation ... :-)
At the beginning there is a meeting, personal or on skype, about your goals. We will develop a storyboard for the days of the photo shooting. We stay - depending on hotel size, content and weather conditions 2 to 7 days for the shooting including one season. Our calculation is a flat rate and is based on content and topics, not on daily rates. So we can react flexibly to certain scheduling situations, weather, etc. and to capture spontaneous scenes. After the shooting, a posting board and content plan will be created with a mix of photos, videos, memes, tips etc. for 6 or 12 months. The photos are selected and sorted in an archive library.
- Unique moments from your hotel / destination / restaurant
- Positioning with visual communication
- Variety of photos & picture stories for strategic postings for 6 - 12 months
- Content plan and posting concept for 6-12 months (can also be booked separately)
- All photos can also be used for other marketing activities
- Concept work & photography in one
- Flexible price packages
- The high number of pics retell the positioning and the holiday experience over and over again
- Operation is not disturbed during the shooting, hardly any preparations necessary
Especially for destinations
- Creation of a personal travel guide "by the guest for the guest" online and in print
- Elaboration of the highlights: e.g. Walks and hikingtours in picture and in words with insiders
Especially for restaurants
- unusual food shots
- Seasonal additions
- Impressive restaurant stories